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Sicura

Sicura is a Swiss watch brand with a rich history spanning over 50 years. Founded in 1956 in Grenchen, Switzerland, Sicura quickly became known for its innovative watch designs and high-quality automatic movements.

About Sicura

Sicura is a Swiss watch manufacturer known for its innovative and high-quality timepieces. Founded in 1961 in Grenchen, Switzerland, Sicura has built a reputation for producing stylish and reliable watches with unique complications and designs.

One of Sicura’s most popular collections is their automatic watches, which are powered by an internal rotor that winds the mainspring. These self-winding watches eliminate the need to replace batteries and provide consistent accuracy. Sicura automatic watches feature robust Swiss movements enclosed in stainless steel, gold, or PVD cases. Elegant dials with applied indices and sapphire crystals reveal the craftsmanship inside.

For those seeking a chronograph, Sicura’s chronograph watches provide both timekeeping and stopwatch functionality. Sturdy chronograph pushers and precision multi-eye subdials allow for accurate time measurement. These watches contain reliable automatic or quartz movements in sporty cases with tachymeter bezels.

Sicura divers watches are ideal for water sports and professional diving. Their water resistance ranges from 100M to 300M, ensuring they can withstand pressure at depth. Rotating diver’s bezels, luminous hands, and timing bezels provide crucial underwater functionality. Bold styling with stainless steel or silicone bands give Sicura divers a strong, sporty look.

The Sicura jump hour watch displays a unique digital jumping hour while the minute hand sweeps smoothly. This creative hybrid analog-digital display results in a contemporary, eye-catching timepiece. The jump hour complication is powered by a precise Swiss quartz movement housed in a 41mm case.

With their dedication to innovation and Swiss precision, Sicura produces quality timepieces that are both fashionable and functional. Their unique watches incorporate special complications and bold designs that make a statement.

The most popular products right now

Mens Dive Watch Automatic 300 Mts/984 FT Test it SM606MN Silver/Navy Stainless Steel Diver Watch

$199.00

Mens Dive Watch Automatic 300 Mts/984 FT Test it Silver/Yellow Stainless Steel Diver Watch

$234.69

Why Choose Sicura

Reliable Swiss Movements

Every Sicura watch contains premium Swiss quartz or automatic movements, ensuring flawless timekeeping and longevity. Sicura only uses movements from the best Swiss suppliers like ETA and Ronda, giving its watches a level of quality unmatched in the price range. Whether you opt for a multifunction chronograph or a simple 3-hand watch, you can trust a Sicura’s movement will keep ticking accurately for years to come.

Durable, High-Tech Materials

In addition to Swiss movements, Sicura constructs its watches from innovative materials built to last. From aircraft-grade aluminum to titanium to ceramic bezels and bands, Sicura utilizes advanced materials that can withstand the rigors of everyday wear. Features like scratch-resistant sapphire crystal, screw-down crowns, and solid stainless steel provide protection from bumps and water. Sicura watches are made to be worn every day without showing wear and tear.

Sophisticated Yet Understated Design

A Sicura watch makes a statement without shouting. With sleek silhouettes and refined dial details, Sicura offers sophisticated style perfect for any occasion. Subtle touches like textured dials, custom hands, chronograph subdials, and color accents give each Sicura watch distinct character. Whether you prefer a simple 3-hand watch or a more complex chronograph, Sicura’s designs masterfully balance elegance and utility. Any Sicura watch will elevate your wardrobe with tasteful, versatile appeal.

High-Visibility Dials and Hands

Clear, easy-to-read dials improve any watch's functionality. Sicura optimizes its watches for at-a-glance legibility, even in low light conditions. Features like oversized Arabic numerals, SuperLuminova hands/markers, and anti-reflective coatings enhance visibility. Chronographs have contrasting subdials while dive watches highlight elapsed time scales. If you value a watch you can read day or night, Sicura delivers optimum dial clarity.

Smart Sizing Options

Watch sizing shouldn’t be an afterthought. With its diverse selection, Sicura offers the perfect watch case size and thickness for nearly any wrist. Models range from 40mm up to 48mm, with slim to rugged profiles. Bracelet links and leather straps allow custom fits. Whether you have thick or thin wrists, wide or narrow, Sicura has a watch sized right for maximum comfort. Finding your ideal watch fit is a breeze.

Excellent Value at Every Price Point

For budget-minded shoppers, Sicura represents exceptional quality at affordable prices. Entry-level automatics start under $500 while Swiss chronographs cost well under $1000. Even Sicura’s highest-tier watches represent value compared to many luxury brands. Across the catalogue, these watches deliver features, materials, and design far beyond their accessible price tags. If you appreciate getting remarkable quality without overspending, Sicura is the brand for you. With Swiss engineering, durable materials, versatile styling, optimized legibility, smart sizing, and outstanding prices, Sicura watches make an excellent choice. When seeking a timepiece that looks and performs like luxury watches at real-world prices, Sicura can’t be beat. Trust Sicura to meet and exceed expectations while staying easy on your wallet - choose Sicura for your next watch.

Hear what customers say

I've been a fan of Sicura watches for years now. I own several models including the Sicura jump hour watch and the divers watch. The jump hour watch is such a cool retro design that always gets compliments when I wear it. The mechanism that jumps the hour hand once per hour is mesmerizing to watch. And it keeps excellent time. The divers watch is built like a tank - solid stainless steel construction that can withstand depths of up to 300m. The rotating divers bezel is very functional and allows me to easily track dive times. I've had both of these Sicura watches for over 5 years now and they work as well as the day I bought them. Sicura really focuses on quality and accuracy in their watches which shows in the stellar performance I've experienced from them. Their Swiss heritage shines through in the meticulous detailing and robustness of these watches. I wouldn't hesitate to recommend Sicura to anyone looking for an automatic watch that will last a lifetime.
John Smith
John Smith
I was looking for an elegant yet sporty watch to wear both to the office and on weekends, and found the perfect fit with Sicura's line of chronograph watches. I chose the rose gold plated model with the white dial and tan leather strap. It is so versatile and goes with everything. I get compliments on it all the time! Beyond aesthetics, the watch keeps perfect time and all of the chronograph functions work smoothly and precisely. I've used the stopwatch feature frequently when timing things in the kitchen or activities with the kids. It's also nice knowing this watch is water resistant to 100m, so I don't have to worry about splashes or swimming with it on. The automatic movement means I never have to change a battery either. Sicura really nailed it with the styling, functionality and quality of this chronograph watch. It has become my go-to accessory and the one watch I wear almost daily. I'm so glad I discovered this brand!
Michelle Davis
Michelle Davis
As an avid diver, having a reliable dive watch is crucial for me. My Sicura divers watch has proven itself on dozens of dives over the years in all types of conditions. The rugged stainless steel case gives it the durability to withstand the pressure at depths of 300m, far beyond my recreational diving needs. The uni-directional rotating bezel is effortless to use even when wearing dive gloves, allowing me to time my dives and decompression stops precisely. The clear luminous hands and markers are easy to read underwater. And I never have to worry about changing batteries since it's an automatic watch powered by my movement. After each dive, I simply rinse it with fresh water and it's good as new. The watch is comfortable to wear all day long thanks to the flexible rubber strap that fits nicely over a wetsuit. For those looking for a feature-packed dive watch that can stand up to real-world abuse, I highly recommend checking out Sicura's divers watch. It has all the functions I need and the classic look of a serious dive watch.
James Wilson
James Wilson
I wanted to get my husband a nice watch for our 10th anniversary, and decided on the Sicura automatic watch based on the brand's reputation for quality. He absolutely loves it! He wears it to work every day as part of his professional wardrobe. The blue dial with silver roman numerals looks so sleek and stylish on him. The automatic movement means it's always ready to go whenever he wants to wear it, no worrying about winding or charging it. He says it keeps perfect time too, not lagging a single second throughout the day. The alligator leather strap is supple and comfortable, and gives the watch a sophisticated look and feel. My husband takes such good care of his Sicura watch, keeping it in a nice watch box at night. It still looks brand new after 6 months of daily use which speaks to the durability and quality craftsmanship. I'm so glad I chose Sicura for his watch gift - it has really exceeded both our expectations and was worth every penny.
Sarah Lee
Sarah Lee
I'll admit I was skeptical that you could get a quality automatic watch for such a reasonable price, but the Sicura automatic watch has proven me wrong. Right out of the box I was impressed by the substantial feel and precision of this watch. The stainless steel case and bracelet have a nice heft without being overly heavy. The slate gray sunburst dial is mesmerizing to look at. Everything lines up perfectly and the automatic movement is buttery smooth when you look through the exhibition caseback. The watch seemed to keep perfect time right from the start. I've been wearing this Sicura auto daily for 3 months now and it consistently gains just a couple seconds per day, which is phenomenal accuracy for an automatic in this price range. It winds itself effortlessly with the motion of my wrist. The 100m water resistance provides peace of mind for daily wear. Everything about this watch punches well above its weight - from the quality materials to the precise finishing. Sicura has won me over as brand and I look forward to adding more of their automatics to my collection soon.
Michael Brown
Michael Brown

FAQs

Sicura is known for making high-quality yet affordable Swiss watches. The brand combines Swiss craftsmanship with modern and innovative design. Sicura watches are especially known for their chronograph and dive watches.

Most Sicura watches use either Swiss quartz or automatic movements. Their automatic watches often feature ETA movements which are known for their reliability and accuracy. Their quartz chronographs frequently use ISA movements.

Many of Sicura’s watches feature hardened mineral crystal for scratch resistance. However, some of their higher-end models do utilize sapphire crystal which is even more scratch-proof and durable.

Most Sicura watches have at least 50M of water resistance. Their diving and marine watches are water resistant to 200M or 300M making them suitable for swimming and snorkeling. Sicura’s high water resistance makes them very versatile for active lifestyles.

Sicura is known for making affordable, stylish, and durable watches. They offer great value for the money. The brand has a loyal following and a reputation for quality and attention to detail in their watches.

While Sicura is a Swiss brand, some of their watches are assembled in China, Hong Kong or other parts of Asia to keep costs down. However, Sicura adheres to Swiss standards of quality control.

To set the time on a Sicura chronograph, first pull the crown out to the 2nd position. Then turn the crown clockwise to set the main time. Push the crown back in when finished. The subdials will reset themselves. Avoid setting the time when the second hand is between 58-02 seconds.

Sicura watches come with a limited 2 year international warranty. This covers manufacturer defects. Normal wear and tear or damage from accidents is not covered. Owners must produce a valid warranty card and receipt for service under warranty.

Sicura watches are sold online at trusted retailers like Amazon and Chrono24. They are also carried at some jewelry stores. New and pre-owned Sicura watches can be purchased from authorized dealers.

Avoid exposing a Sicura watch to chemicals, impacts, and extreme temperatures. When not being worn, store the watch in a dry, cool place. Periodically wipe the case and crystal with a soft cloth. Avoid over-winding the crown. Have the watch serviced every 3-5 years by a professional watchmaker.